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Hofstra University Athletics

THE PRIDE OF LONG ISLAND
THE PRIDE OF LONG ISLAND
Roar With Us Media

ROAR WITH US

11/11/2009 6:00:00 PM

Hempstead, NY - Hofstra Athletics is proud to announce a partnership with The Hamilton Group and SME Branding to launch the 2009-10 Hofstra Pride Men's Basketball campaign, ROAR WITH US.

“We are excited to work with such well-known and respected companies as The Hamilton Group and SME Branding,” commented Hofstra University Director of Athletics Jack Hayes. “With their knowledge and over 20 years of experience in this field they will help us better engage our current fans and reach a new audience to showcase the great gameday excitement that is Hofstra Basketball."

ROAR WITH US is a season long marketing campaign aimed to bolster awareness of and boost ticket sales for Hofstra Pride Basketball.

Fans can experience the ROAR WITH US campaign in a number of advertising formats and grassroots marketing efforts.

TV SNY, Verizon FiOS1 and News 12
Radio660WFAN, 1050ESPNKJOY 98.3, and fresh 102.7
Print Newsday, Anton Community Newspapers and the LI Herald
Digital WFAN.com, 1050ESPN.com and SNY.TV
OutdoorLIRR and CBS Outdoor (Billboard coming in December)

View some of the ROAR WITH US creative elements:
2009-10 Men's Basketball Brochure
2009-10 Men's Basketball Schedule Card
Newsday Ad – Charles Jenkins
Anton Ad 1 – Charles Jenkins
Anton Ad 2 – Nathaniel Lester
Herald Ad 1– Charles Jenkins
Herald Ad 2 – Greg Washington
Online Ad 1
Online Ad 2
LIRR Station Poster
Student Section T-Shirt

The 14 game Pride home schedule is highlighted by games versus defending CAA conference champion VCU, CAA rival George Mason, local rival Manhattan and the ESPN Bracket Buster game. The Pride open the 2009 season on the road this Friday at pre-season #1 Kansas. The 2009 home opener is Friday, November 20 versus Farmingdale State at 7 p.m.

Tickets can be purchased online by clicking here or by phone at (516) HOF-TIXX.

About the Hamilton Group
A full service firm offering our clients communications counsel on appropriate communications strategies. They develop customized communications programs designed to help their clients better communicate with key audiences including public relations, marketing and special events. Their clients include large and small corporations and non-profit organizations. To learn more visit thehamiltongroup.net

About SME Branding
SME is dedicated to providing clients with successful branding and design solutions. They serve industries such as sports, entertainment, fashion, technology, food and beverage. By using their services clients can surround the consumer with powerful, consistent and creative impressions that increase purchase intent and build long-term brand value. To learn more visit smebranding.com

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